This Privacy Policy describes how your personal information is collected and used when you
visit arborscience.ca (the “Site”).

PERSONAL INFORMATION WE COLLECT

When you visit the Site, we automatically collect certain information about your device, including
information about your web browser, IP address, time zone, and some of the cookies that are
installed on your device. Additionally, as you browse the Site, we collect information about the
individual web pages that you view, what websites or search terms referred you to the Site, and
information about how you interact with the Site. We refer to this automatically-collected
information as “Device Information.”

We collect Device Information using the following technologies:

– “Cookies” are data files that are placed on your device or computer and often include an
anonymous unique identifier. For more information about cookies, and how to disable cookies,
visit http://www.allaboutcookies.org. – “Log files” track actions occurring on the Site, and collect
data including your IP address, browser type, Internet service provider, referring/exit pages, and
date/time stamps. – “Web beacons,” “tags,” and “pixels” are electronic files used to record
information about how you browse the Site.

HOW DO WE USE YOUR PERSONAL INFORMATION?

We use the Device Information that we collect to help us screen for potential risk and fraud (in
particular, your IP address), and more generally to improve and optimize our Site (for example,
by generating analytics about how our customers browse and interact with the Site, and to
assess the success of our marketing and advertising campaigns).

We will not share your personal information with any third parties outside of our organization
other than with Google Analytics.

We use Google Analytics to help us understand how our customers use the Site–you can read
more about how Google uses your Personal Information here:
https://www.google.com/intl/en/policies . You can also opt-out of Google Analytics here:
https://tools.google.com/dlpage/gaoptout .

We are committed to respecting the privacy of individuals that visit our site.

CHANGES

We may update this privacy policy from time to time in order to reflect, for example, changes to
our practices or for other operational, legal or regulatory reasons.

CONTACT US

For more information about our privacy practices, if you have questions, or if you would like to
make a complaint, please contact us by e-mail at info@arborscience.ca.